Give Life To Your Logo
Oscar Wilde once said, “You never get a second chance to make a first impression.” While that applies to our personal lives, it also applies… Read More »Give Life To Your Logo
Lindsay Schultz
The Importance of Digital Marketing for Senior Living Communities
“Digital marketing” encompasses every method of reaching out to potential customers using the Internet, search engines, social media, and mobile devices. To understand the importance… Read More »The Importance of Digital Marketing for Senior Living Communities
Senior Living Marketing Trends During COVID-19
Senior living communities face incredible challenges in 2020. According to the CDC, residents in retirement communities are at higher risk of severe COVID-19 outcomes because… Read More »Senior Living Marketing Trends During COVID-19
Tips for Successful Direct Mail Marketing to Seniors
Seniors use a variety of platforms for news and entertainment, from digital media to traditional print. They grew up receiving printed catalogs and advertisements in… Read More »Tips for Successful Direct Mail Marketing to Seniors
Planning Special Events for Senior Living Communities
If they are planned and marketed properly, events can bring in new leads and spark renewed interest from your existing prospects. It is also an… Read More »Planning Special Events for Senior Living Communities
Local Sponsorships Boost Community Relations
If your business isn’t supporting events and causes in your area, you’re missing a huge opportunity to show that you’re in it for the long… Read More »Local Sponsorships Boost Community Relations
What to Post on Social Media
Having a presence on multiple social media platforms like Facebook, Twitter, YouTube, LinkedIn, Instagram, and Pinterest is a good idea for companies large and small.… Read More »What to Post on Social Media
How to Rank Higher on Google
If you want your website to rank higher on Google organic (not paid) search results, you need to understand the factors that determine Google ranking.… Read More »How to Rank Higher on Google
How to Merge Facebook Business Pages
You created a beautiful Facebook business page, featuring all your best company information and branding messages. You’ve even begun making posts and collecting followers among… Read More »How to Merge Facebook Business Pages
Successfully Marketing to Millennials
Have you noticed all the headlines about millennials “killing” certain institutions and products? From marmalade and Big Macs to gyms and hotels, this generation, as… Read More »Successfully Marketing to Millennials