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Digital direct marketing entails delivering a company’s offerings straight to customers by way of a digital channel. The ultimate goals of digital direct marketing include… Read More »Digital Direct Marketing: What It Is and the Three Primary Types

Establish an Official Google Listing Not surprisingly, 90% of people conduct an online search to discover local businesses and 33% do so daily, according to… Read More »How to Advertise Your Small Business at the Local Level

Quote an Article If you’re looking for the simple approach when it comes to writing effective social media copy, then pulling a quote from an… Read More »Writing Effective Social Media Copy

Share Your Blog Posts When a company shares its blog posts on social media, it gives them the opportunity to expand their thought leadership marketing… Read More »Keeping Your Social Media Content Current

Instagram continues to be an important way to communicate with your audience, as there is more than one billion active users. In addition, Instagram Stories… Read More »Ways to Improve Instagram Presence

Comments One of the simplest ways to encourage your readers to take action is to ask them to leave a comment upon reading your blog… Read More »Encouraging Readers to Take Action Upon Reading Your Blog Posts

The process for identifying and reaching your true target market is crucial to the success of your business. Often, an entrepreneur will create a product… Read More »Properly Identify Your Authentic Target Market

Create a Customized Experience Both in-store and online purchases generate consumer data that can be examined and utilized to surpass the competition, but online purchases… Read More »How to Boost Your Company’s Online Sales

In today’s business climate, it’s imperative a company’s marketing be more interactive, an approach allowing a consumer to contribute by sharing feedback online and through… Read More »Tips to Make Marketing Memorable